According to the CEO of Walmart, Doug McMillon, we are now in the ‘hair color phase of panic buying’. Panic buying is a type of herd behavior that occurs when consumers buy unusually large amounts of a product in anticipation of, or after, a disaster or perceived disaster, or in anticipation of a large price increase or shortage.

With the extended social distancing during COVID-19, we’ve seen panic buying in a form like never before – it has come in waves of varying products. So let’s take a few minutes to break down what has already come, as well as what might come next and how you can make the most of your self-isolation and still have a blast.

‘Safer at Home’: Purchasing Trends by Week

Week 1: Cleaner and Tissue
(Photo by ROBYN BECK/AFP via Getty Images)

Hand Sanitizer, liquid soap, disinfecting wipes, toilet paper, paper towels, facial tissue, surgical masks, disposable gloves, bottled water

Week 2: Food & Non-Perishables
(Photo by Juanma Dominguez/Getty Images)

Canned vegetables, soup, & pasta, ground beef, chicken, eggs, bread, noodles, rice, frozen vegetables & meat, milk, OTC medicine


Week 3: Fitness Equipment, Board Games, Tushy

Board games, puzzles, at-home workout equipment, and toilet accessories such as bidets are all out of stock on Amazon until late May or early June


Week 4: Bread Making

All entry level bread machines ($50-60) are sold out on Amazon. It’s also near impossible for most US consumers to find yeast or flour in any grocery store or online.


Week 5: Hair Upkeep & Grooming

The majority of hair color & hair clipper options are already sold out on Amazon until May or June.


What Could be Next?



A glass of wine sure sounds nice to wind down the day, and most Americans in self-isolation seem to agree! Wine subscription box sales are increasing exponentially during COVID and countries like Spain have seen wine completely emptied from market shelves.

Thankfully we have a lot of options when it comes to ordering alcohol online, so if you’re interested in stocking up on wine this Esquire blog on subscription box options is a great place to get started.

House Plants

What better way to bring your home to life than with plants. One of my favorite parts of our WeWork office is the way they fill it with plants. Thanks to companies like Bloomscape, we can all have gorgeous plants delivered to our door – everything from Sansevieria to a Money Tree and Fiddle Leaf Fig.

Portable Chargers

With the increase of screen time we’re all seeing, chances are you’re spending more time near an outlet with your phone plugged in to charge. Well, the good news is you don’t have to live like this, thanks to portable chargers like this one, which allow you to plug in or utilize wireless charging from anywhere in your home.

Yoga equipment

Looking for a couple’s activity or maybe just another way to decrease stress? Here’s a 7-piece yoga set that includes everything you need to get started.

Small Appliances

This 3-in-1 grill is my favorite kitchen item right now – I can quickly make waffles, paninis, or grill steak. It’s perfect for me because I’m not a fan of the time it takes to cook most meals.

At-Home Face Mask

Looking to rest and rejuvenate? This snail jelly face mask is among the highest rated on Amazon